When it comes to Thanksgiving and festive celebrations, one name that immediately comes to mind is Butterball Turkey. Butterball has become a household name across the United States and beyond because of its exceptional quality, juicy flavor, and ease of preparation. Whether you’re a seasoned chef or a first-time host, preparing a Butterball turkey is guaranteed to impress your guests. This article will dive into everything you need about Butterball turkeys, from selecting the perfect bird to cooking tips, carving techniques, and side dish recommendations. Let’s get started!
What Makes Butterball Turkey Special?

Butterball turkeys stand out in the market for several reasons. First and foremost, these turkeys are pre-brined, which means they’re seasoned with a salt solution to ensure they stay moist and flavorful during cooking. This eliminates the need for additional brining, saving you time and effort.
Butterball also prides itself on its high standards of quality. Their turkeys are raised on family-owned farms, are minimally processed, and contain no artificial ingredients or hormones. These factors make Butterball a trusted choice for families seeking a delicious, wholesome turkey to serve at their table.
In addition to quality, Butterball offers unmatched convenience. Their turkeys are available in various sizes to suit any gathering, and they come with easy-to-follow cooking instructions. With Butterball, even novice cooks can confidently prepare a golden brown turkey, tender, and full of flavor.
How to Select the Perfect Butterball Turkey
Choosing the right Butterball turkey is the first step to a successful holiday meal. Here are a few tips to help you select the perfect bird:
Consider the Number of Guests
The size of your Butterball turkey depends on the number of people you’ll be serving. A good rule of thumb is to plan for about 1 to 1.5 pounds of turkey per person. This ensures everyone gets a generous portion, with leftovers for sandwiches or soups.
For example:
- A 10-12 pound Butterball turkey is ideal for a small gathering of 6-8 people.
- A 16-20 pound turkey works well for a larger crowd of 10-12 guests.

Fresh vs. Frozen Butterball Turkey
Butterball offers both fresh and frozen options. Fresh turkeys are convenient because they don’t require thawing but must be cooked within a few days of purchase. Frozen turkeys, on the other hand, can be bought weeks in advance and stored in your freezer until you’re ready to prepare them. Make sure to factor in thawing time if you opt for a frozen bird (more on that later).
Look for the Butterball Label
Always look for the signature Butterball logo to ensure you’re purchasing an authentic product. Butterball turkeys are widely available in grocery stores, especially during the holiday season.
How to Thaw a Butterball Turkey
Proper thawing is essential to ensure even cooking and food safety if you’ve chosen a frozen Butterball turkey. There are two main methods for thawing a turkey:
Refrigerator Thawing
This is the safest and most recommended method. Place the turkey in its original packaging on a tray to catch any drips, and let it thaw in the refrigerator. Plan for 24 hours of thawing time for every 4 pounds of turkey. For example, a 12-pound turkey will take about 3 days to thaw.
Cold Water Thawing
The cold water method is a faster alternative if you’re short on time. Submerge the turkey (still in its packaging) in a large container of cold water, changing the water every 30 minutes. Allow about 30 minutes of thawing time per pound. For example, using this method, a 12-pound turkey will take about 6 hours.
Preparing Your Butterball Turkey for Cooking
Once your Butterball turkey is thawed, it’s time to prep it for the oven. Follow these steps for a flawless result:
Remove the Giblets and Neck
Butterball turkeys come with a giblet bag and a neck inside the cavity. Be sure to remove these before cooking. You can use them to make flavorful stock or gravy if desired.
Pat the Turkey Dry
Using paper towels, pat the turkey dry inside and out. This step helps the skin crisp up during roasting.
Seasoning the Turkey
Although Butterball turkeys are pre-brined, you can enhance the flavor by adding your favorite seasonings. Rub the skin with butter, herbs (such as rosemary, thyme, and sage), garlic, and pepper. For added flavor, stuff the cavity with aromatics like onions, lemons, and fresh herbs.
Trussing the turkey
Trussing involves tying the legs of the turkey together with kitchen twine to ensure even cooking. While this step is optional, it can help the turkey maintain a compact shape.
Cooking Your Butterball Turkey
Butterball provides detailed cooking instructions on their packaging, but here are some general guidelines to keep in mind:
Oven Roasting
Roasting is the most popular method for cooking a Butterball turkey. Preheat your oven to 325°F and place the turkey on a roasting rack in a shallow pan. Cover the bird loosely with aluminum foil to prevent over-browning, and remove the foil during the last 30-45 minutes of cooking to allow the skin to crisp.
Use a meat thermometer to check for doneness. The turkey is ready when the internal temperature reaches 165°F in the thickest part of the breast and 175°F in the thigh.
Cooking Times
Approximate roasting times for a Butterball turkey are as follows:
- 10-12 pounds: 3-3.5 hours
- 14-16 pounds: 4-4.5 hours
- 20-24 pounds: 4.5-5 hours
Basting
Butterball turkeys are naturally juicy and don’t require frequent basting. However, if you prefer, you can baste the turkey every 30 minutes with pan drippings for extra flavor.

Carving Your Butterball Turkey
Once your Butterball turkey is perfectly cooked, let it rest for about 20-30 minutes before carving. This allows the juices to redistribute, resulting in a moist and tender turkey.
To carve your turkey like a pro:
- Remove the legs and thighs by cutting through the joint.
- Slice the breast meat into even slices, starting at the top and working downward.
- Separate the wings and serve them whole or sliced.
Arrange the carved turkey on a platter for a stunning presentation.
Perfect Side Dishes to Pair with Butterball Turkey
A Butterball turkey is the show’s star, but the right side dishes can elevate your meal. Here are some classic pairings:
- Stuffing: A flavorful stuffing made with bread cubes, vegetables, and herbs is a must-have.
- Mashed Potatoes: Creamy mashed potatoes with gravy complement the turkey beautifully.
- Green Bean Casserole: This crowd-pleaser adds a touch of comfort to your meal.
- Cranberry Sauce: The sweet-tart flavor of cranberry sauce balances the richness of the turkey.
- Dinner Rolls: Warm, buttery rolls are perfect for sopping up gravy.
Why Butterball Turkey is a Holiday Tradition
For many families, Butterball turkey is more than just a meal—it’s a tradition. Butterball plays a central role in creating cherished holiday memories, from the first bite of tender turkey to the lively conversations around the dinner table. Their commitment to quality and ease of preparation simplifies enjoying a stress-free, delicious meal.
Conclusion
Whether Thanksgiving, Christmas, or any special occasion, a Butterball turkey is a surefire way to impress your guests and bring people together. From selecting the perfect size to mastering the art of carving, this guide has covered everything you need to know to make your Butterball turkey a resounding success. With its unbeatable flavor, tenderness, and convenience, it’s no wonder Butterball remains a trusted name in kitchens worldwide. So this holiday season, embrace the joy of cooking and sharing a Butterball turkey—a tradition worth savoring!